Netflix shares rose by 3.7% after the start of trading based on a 10-for-1 stock split, making the shares more accessible to investors. The split, announced in October 2025, gave investors nine additional shares for each existing one. This lowered the share price but did not change the overall value of the company. In response to the split, analysts revised their target prices, with Barclays lowering its price from $1100 to $110.

In Q3, Netflix reported a 17.2% increase in revenue to $11.5 billion. The company has also successfully developed its advertising business, which has attracted 190 million active advertising users. This confirms Netflix’s strong market position and supports analysts’ optimism.

After the initial surge, the company’s stock stabilized at $114.65, 3.9% higher than the previous day’s close. However, shares are still trading 14.4% below their 52-week high of $133.91. Since the beginning of 2025, Netflix shares have risen by 29.3%.

The stock split made them more accessible to a broader audience, supporting interest in Netflix shares. These changes in the stock structure could contribute to further growth for the company, especially in light of strong financial results and the development of its advertising business.