Samsung’s Mobile Experience division saw sales growth in the first quarter following the launch of the Galaxy S25 series with advanced Galaxy AI. According to the company, revenue reached KRW 4.3 trillion compared to KRW 3.5 trillion a year earlier. Profit growth was supported by cost optimization amid declining component prices.

In the second quarter, Samsung plans to maintain flagship sales by launching the S25 Edge as the novelty effect fades, and to expand the AI smartphone lineup by introducing “Awesome Intelligence” to the A series.

Additionally, the company expanded server DRAM sales, Samsung Display revenue increased to KRW 5.9 trillion from KRW 5.4 trillion a year earlier. Net profit for the first quarter reached KRW 8.2 trillion versus KRW 6.8 trillion in the same period last year.